Category Archives: SEO/SEM

12 Easy Steps to Strategic SEO

A company’s website not only needs to appeal to its ideal clients but, those clients need to be able to find them when searching online. Once you create your website, don’t let it be the biggest secret out there. Your website isn’t a Field Of Dreams. If you build it, they might not necessarily come….

Brand Talk – Episode 4 | Website Marketing

This weeks Brand Talk is ready for viewing… and we are talking about marketing your website. Check it out… click the link above.

To Yext..Or Not to Yext…

That is the question asked by many of us that perform Search Engine Marketing, and one that has been debated mostly to “no” side until recently. This article introduces Yext, discusses its features, offers pros and cons, and describes how you can use this service to improve your company’s visibility in search engines. What is…

Why SEO Isn’t Everything

Yes, you read that correctly, SEO isn’t everything. Imagine this common scenario…. Company A spends a large amount of money on Search Engine Optimization because they have been told it would be the answer to attracting more customers.  True, SEO can lead them to the water, but will it make them take a drink?  The…